If you know anything about cryptocurrency, you will be able to find for what is special about bit coin. Recently the value of each of their coins has skyrocketed and it gives the owners a lot of leverage. But at the same time, it makes the barrier to entry complicated and difficult for a lot of people. That's the difficult things for those who haven't had the chance to manage a cryptocurrency. Now the etherium coin could help people get into the business. The way this is possible is if the barrier to entry is very low, it has to appeal to people who just want to pay for daily items.
One way would be someway to get it found out from other businesses to make partnerships. For example, a gas station company could partner with Etherium for a brief time as a trial. There are a lot of parts that they have to find a part in the things that they get to save. Maybe on certain days you could save 50 cents a gallon and get to rush out. They need to make sure that people are invested in this idea and make sure that they have look at.
There are also grocery stores that may partner with etherium. Grocery stores may partner with this company because they tend to offer a lot of discounts on certain foods. It works well for both parties because some people get to see a way of find finding the things that give them an edge in the market. If it get successful enough, people may use a card connected to their etherium coins to pay for their groceries. It's a concept that could work if enough people had an interest in the brand.